Bonjour Monsieur! Bonjour Madame...

The La Vie Grand Marnier ad campaign has been out for over 2 months now, and I have become obsessed with it.

The art work is fantastic (Vintage French style) and it reminds me of those Madeline books I read as a child.

The television ad is pure gold; very atmospheric. It's one of the only ads I can tolerate to watch right now. This new campaign is very post modern: using a vintage style to promote a product that is ancient, but showing it in a fresh, new way.

Watch the ad here:

http://www.youtube.com/user/laviegrandmarnier

"Playing Suck and Blow With My Marlboro Man"

Let's talk about ad Icons for a second. The top of the tops for advertising is the "cowboy killer" campaign - the iconic Marlboro Man.

He is seen as an enemy to the healthcare system, an ultimate- male gay icon, and the epitome of an advertising campaign.

Marlboro Man, you are the ultimate fantasy; smoking cigarettes from 1954 -1999, looking sexy under that cowboy hat, and giving boys the chills. Oh Marlboro Man.

However,the image of Marlboro Man "still remains instantly evocative of a mythical Marlboro country, of a mythical American cowboy and of the No. 1 brand of cigarettes that gave that cowboy real lung cancer." (Ad age)

P.s.- The heading is part of lyrics from Peter Breeze- "Hook Me Up"